"It's a smart strategy" - M’sian Nasi Kerabu Seller Goes Viral After Printing Her IC on a Banner

Every vendor has their own creative way of drawing in customers. While some rely on aesthetically pleasing dishes made for social media and others compete through attractive pricing, one seller has taken a completely different route.

A Ramadan bazaar vendor has gone viral for selling Nasi Kerabu IC. And no, the name isn’t just for show, she actually printed a huge photo of her IC on her stall’s banner.

Image Credit: X

Based on the comments section, it’s believed that her stall is located at the Batu Kawan Ramadan bazaar.

Social media netizens amused

Needless to say, social media users are amused by the whole thing. While it isn’t clear why she printed her IC on the banner, many Malaysians speculate that she did it to assure customers that her Nasi Kerabu, a staple dish from the east coast of Peninsular Malaysia, is genuinely from Kelantan.

Meanwhile, others guess that she printed her IC so people would know she’s a Malaysian rather than an immigrant.

“I think the seller can already prove she’s Kelantanese without printing her IC. All she had to do was speak.”

“This auntie knows there are many non‑Kelantanese who make Nasi Kerabu without following the right recipe,” said a user.

Image Credit: X

Another user commented, “I’m a huge fan of Nasi Kerabu. The other day at a night market, I ordered two Nasi Kerabu Daging Bakar. While waiting for my order, I heard the sellers speaking in an Indonesian dialect. I was disappointed. When I got home, the Nasi Kerabu tasted off. So yes, this is a smart strategy.”

Image Credit: X

Featured Image Credit: X, Rasa